Mark your calendars for the highly anticipated return of the eighth edition of Samsung LazMall Super Brand Day on 23 May, which will present a star-studded line-up of Samsung’s latest innovations at unbeatable prices for one day only. This year’s theme, “Samsung All-Star Sale”, turns the spotlight to a wide range of premium innovations across mobile devices, home appliances, TVs and monitors, offering exclusive deals tailored to Southeast Asian consumers’ needs and passions.


As one of the largest online sales events held by Samsung Electronics in partnership with Lazada, a leading eCommerce platform in Southeast Asia, the Samsung x Lazada Super Brand Day calls for shoppers across the region to enjoy special promotions, limited-time discounts, and exciting engagement activities.


For those seeking the best-in-class mobile innovations, don't miss the Galaxy S24 Ultra,which helps unleash whole new levels of creativity, productivity and possibility with Galaxy AI, along with pro-level photography and videography capabilities. There is also the Galaxy Z Fold 6, which puts PC-like power in your pocket, made powerful than ever with its super-slim, productive screen. Check out the amazing offers for these Galaxy devices and more at this page.


Consumers looking to upgrade their experiences at home can explore the latest immersive viewing experiences for all your productivity, entertainment and even gaming needs, available with QLED 4K Smart TVs, Crystal UHD 4K Smart TVs, Odyssey OLED Gaming Monitors and ViewFinity Smart monitors. Homeowners can also look forward to a cool and stylish home this summer with new Bespoke AI home appliances including Bespoke WindFree™ Air Conditioner. Shoppers can browse through these products and promos on the Samsung LazMall page.


To deliver an interactive and engaging shopping experience, Samsung will also unveil an interactive game for shoppers to claim promo codes and win big savings while purchasing Samsung’s all-star innovations on Lazada. All shoppers are encouraged to tune into Samsung’s livestream at LazLive as for the launch of real-time deals and promotions. 


Shawn Kwon, Vice President and Head of Regional Online Business for Samsung Electronics, Southeast Asia and Oceania said, “At Samsung, our consumers are always at the forefront of all our innovations. We are excited to be partnering with Lazada again, to offer our shoppers in Southeast Asia a fun and convenient experience while shopping for the latest premium Samsung products that they love and know. Savvy consumers who are looking forward to getting their hands on their wishlisted Samsung devices and appliances will be thrilled with the exclusive ‘All-Star Sale’ deals that cannot be missed.” 


Highlights of Samsung’s LazMall Super Brand Day in the Philippines include:

  • Hassle free 0% installment payment offers with BDO credit card.

  • Get up to 60% off upon trade-in of eligible devices.

  • Save up to P30,700 on the Galaxy Z Fold6, Flip6, S24 Ultra, and S24 FE.

  • Enjoy discounts of up to P6,000 on select Galaxy A series models, including the A06, A16 (5G and LTE), A05s, and A35 5G.

  • Snag 50% savings on the Galaxy Watch6 Classic and other wearables like the Buds3, Buds FE, and Watch FE.

  • Get up to P12,800 off on select Galaxy Tablets, including the Tab S9, Tab S9 FE series, and Tab A9.

  • Unlock up to 50% off on select Samsung TVs & sound devices with special vouchers up to ₱2,500 off.

  • Score up to 45% off on select Online Exclusive refrigerators, TVs, air conditioners and monitors.

  • Get up to 45% off on the Bespoke WindFree™ Air Conditioner and other WindFree™ models.

  • Claim up to ₱4,000 extra vouchers on all Samsung consumer electronics products.


Find out more about Samsung x Lazada Super Brand Day at https://lazada.com.ph/shop/samsung-official-store. Download the Lazada app on the Google Play Store or App Store to visit the Samsung official LazMall Flagship Store today!

Terms and conditions apply. Per DTI Fair Trade Permit No. FTEB 219960, 219715, 222095, 219397, 216998, 224329 Series of 2025
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 Own the power that allows you to do more, see more, and share more with the exceptional value offer of the new Galaxy A56 5G, Galaxy A36 5G and Galaxy A26 5G. Designed with bold performance, stunning visuals, and next-level connectivity—these devices are built to keep pace with your lifestyle powered by Awesome Intelligence, the Galaxy A series’ first-ever mobile AI platform built for first-time AI users.



Awesomeness that is built to outperform, built to last 

The latest Galaxy A series mobile devices are your all-day, everyday powerhouse. They come packed with a long-lasting 5,000mAh battery that keeps going for up to 17 hours, so you can stream, scroll, and stay connected without constantly reaching for the charger. Built for binge mode, the Galaxy A56 5G, Galaxy A36 5G, and Galaxy A26 5G pack a vibrant 6.7" FHD+ Super AMOLED display with up to 1200 nits brightness—clear even in sunlight. 

Under the hood, the Galaxy A56 5G runs on the powerful Exynos 1480, and the Galaxy A36 5G is equipped with the efficient Snapdragon® 6 Gen 3 Mobile Platform. Both phones feature an upgraded vapor chamber for better heat management, keeping performance smooth whether you are gaming, streaming, or multitasking. While at the Galaxy A26 5G’s core is the latest Exynos 1380 processor, perfect for multitasking, gaming, or binge-watching your favorite series.

Designed with IP67-rated durability, you can use these new devices with peace of mind as they are water and dust-resistant. And when it comes to staying future-ready, the Galaxy A56 5G, Galaxy A36 5G and Galaxy A26 5G 5G now go the extra mile, with six generations of OS upgrades and six years of security updates. 

Boost your Brainpower with Awesome Intelligence of the Galaxy A series

With Awesome Intelligence at its core, the new Galaxy A56, Galaxy A36 5G, and Galaxy A26 5G work with you, not just for you. One of the fan-favorite features is Circle to Search with Google. Spot something you like? Simply circle it on your screen and your Galaxy device will search and even help you shop for it. It is as easy as point, circle, and discover!


The latest Galaxy A series also brings your photos to life. With Create Filter, you can add a personal flair by customizing filters to match your unique style without using third-party apps. The Object Eraser can also easily help you remove unwanted distractions and focus on what matters most in your photos. With Edit Suggestions, the Galaxy device scans your shots and recommends quick fixes while Photo Remaster is another game-changer — with a single tap, your photos are automatically enhanced to their highest quality. 


For picture-perfect group shots, the Galaxy A56 5G brings something extra: Best Face—an exclusive feature that selects the best expressions from a motion photo, so no one is caught blinking or looking away.


Captures your Awesome vibe in every shot

The Galaxy A series features a bold and impressive camera design. All three feature a high-resolution 50MP main camera for stunning, detailed shots. The Galaxy A56 5G adds versatility with a 12MP ultra-wide and 5MP macro lens, while the Galaxy A36 5G includes a 5MP ultra-wide and 2MP macro. The Galaxy A26 5G keeps it simple yet capable with a 2MP depth and 2MP macro lens. For selfies and vlogs, the Galaxy A56 5G and A36 5G feature 10-bit HDR front camera video for bright, vivid detail—even in tough lighting. With Optical Image Stabilization (OIS) across the series, every shot stays sharp, whether it is a wide scene or a close-up moment.

Ready to make your smart move? Dive into mobile AI with the new Galaxy A series—built to keep up, glow up, and power up your everyday life. Step it up with the Galaxy A36 5G at ₱19,990 (8GB+128GB) or ₱21,990 (8GB+256GB), or go all-in with the Galaxy A56 5G at ₱23,990 (8GB+128GB) or ₱25,990 (8GB+256GB). Get more with every Galaxy A56 or A36 5G purchase—score an e-voucher worth up to ₱1,500! On top of that, enjoy up to 20% off on select Galaxy Buds and Watches when you grab any Galaxy A56, A36, or A26 5G. 

Snag the Galaxy A26 5G starting at ₱15,990 (6GB+128GB) or ₱17,990 (8GB+256GB). Plus, get a free travel adapter worth ₱1,190 with every purchase! Make it yours with 0% installment via Samsung Finance+—perfect for your summer upgrade. These Awesome devices are available on Samsung.com, Authorized Samsung Dealers, and Samsung’s Shopee and Lazada Flagship Stores until June 30, 2025.

To find out more about the Galaxy A26 5G, visit https://www.samsung.com/ph/smartphones/galaxy-a/galaxy-a26-5g-mint-256gb-sm-a266blghphl/buy/.

To find out more about the Galaxy A36 5G, visit https://www.samsung.com/ph/smartphones/galaxy-a/galaxy-a36-5g-awesome-lavender-256gb-sm-a366blvtphl/buy. 

To find out more about Galaxy A56 5G, visit https://www.samsung.com/ph/smartphones/galaxy-a/galaxy-a56-5g-awesome-pink-256gb-sm-a566blitphl/buy/. 

*DTI Fair Trade Permit No. FTEB-220507, 217173, 220216 Series of 2025
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 This Mother’s Day, Pico de Loro Cove invites moms to step away from the to-do lists, savor a glass of something bubbly, and be treated like a queen. Whether she’s craving solo serenity or a joyful family staycation, we’ve curated a range of indulgent experiences to ensure she’s not just part of the plan — she’s the reason for it. At Pico de Loro Cove, Mom is exactly where she deserves to be: a calming seaside getaway. 




Here’s How Mom Can Unwind:




1. Enjoy a restful reprieve
Start the day slowly with a peaceful, unhurried morning and the luxury of in-room dining. Whether she wants to sleep in or enjoy coffee with a view, this is her time — uninterrupted and completely her own.



2. Give in to serenity at the spa
Treat her to a blissful session at Rain, The Spa with our exclusive Mother’s Day offer: a traditional Hilot Therapy paired with a rejuvenating gua sha facial, all for Php 2,500 nett per person. It's the perfect blend of healing touch and holistic calm.


3. Savor culinary delights
Gather the family for a specially curated feast at Pico Restaurant and Lagoa, where international and Filipino-Asian flavors come together in a warm, inviting setting — all for Php 1,200 nett per person. Add a fun twist to the day with Mom’s Fun Day Out — a lighthearted round of billiards and bowling with snacks for four at just Php 2,200 nett per set.


4. Feel the luxury of nature
From beachside views to tranquil spaces, Mom can unwind in elevated comfort. Here, relaxation isn’t an option — it’s the expectation. Spend the rest of the vacation by appreciating the sea breeze, the vast greeneries, and the fresh air.




5. Create lasting memories
Capture golden-hour moments on a scenic photo walk or simply take in the calm. Free from all that’s busy, find joy in a time well spent with your loved ones.

This Mother’s Day, give the most important woman in your life the break she’s truly earned — a serene escape to Pico de Loro Cove. Book a restful stay at Pico Sands Hotel, where panoramic views, thoughtful comforts, and the beauty of nature combine to create the ultimate setting for relaxation.

For room reservations, call +63 917 809 1289 or email reservations@picosandshotel.com.


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On the hunt for a mobile ally that is fast, secure, and does not break the bank? The digital trifecta is real, thanks to the new Galaxy A06 5G. Whether you are grinding through class, side hustling, or just need something reliable for everyday life, you should not have to choose between performance and price.


The Galaxy A06 5G is built for those who want the speed of 5G without compromising on performance and security for extra cost. Equipped with Samsung Knox Vault, you can be sure to unlock the Galaxy of advantages working quietly in the background and get a seamless, protected experience from the moment you power on.


The Galaxy A06 5G is not just Awesome—it is Samsung Knox Vault-smart

In today’s fast-paced, always-connected world, everything happens on your phone—from managing your financial transactions and logging into accounts to handling schoolwork and ID access. With so much riding on one device, top-tier security is not a luxury—it is a must. 


The Galaxy A06 5G, powered by Samsung Knox Vault, offers advanced, hardware-based protection to keep your most sensitive information safe—because when your phone does everything, it needs to protect everything. It has smart protection for a generation that lives online. From unauthorized access prevention to features like Attestation Key—which helps lock down your data if your phone is lost or tampered with—Samsung Knox Vault offers peace of mind in a connected world. Plus, with a side fingerprint sensor for quick unlocking and customizable shortcuts, users get both security and convenience in one sleek device. 


Another feature for password authentication is the Samsung Weaver. It boosts password security with a binary exponential back-off algorithm, slowing down access attempts after repeated failures to block unauthorized entry—making it significantly harder for attackers to guess or force their way in. It is an extra layer of intelligent protection to keep your data safe.


Not only that! It is backed by four (4)  generations of Android OS and One UI upgrades, plus four (4) years of security updates. Built for today’s fast-moving, always-connected lifestyle, the Galaxy A06 5G delivers awesome features with powerful protection.  You stay up-to-date, secure, and in control—now and for the long run.


Run your Galaxy with the new Galaxy A06 5G

The Awesome smartphone that is for the movers and makers. With the Galaxy A06 5G, you are always one step ahead. Whether you are catching up on your fave series, grinding through ranked matches, or jumping between DMs and reels — the Galaxy A06 5G keeps up with your every move.


From studying, hustling, filming, editing and posting, on repeat—movers do not slow down, and neither does the Galaxy A06 5G. With the MediaTek Dimensity 6300 chipset and 4GB of RAM under the hood, multitasking feels smooth—so you can switch seamlessly at an unmatched efficiency. And that 6.7” display? It is all about immersive visuals, whether you are gaming, scrolling, or streaming your favorite series.


Designed for whatever the day throws at you, the Galaxy A06 5G offers IP54-rated protection from dust and splashes. And because waiting to charge is so last season, the Galaxy A06 5G powers through with 5,000mAh and 25W of Superfast Charging and gets you back up and running in no time—so your day does not miss a beat.


Maximize the Galaxy A06 5G to your advantage!

Ready to own your day? The Galaxy does not just keep up—it elevates your game. With Samsung, you can count on a Galaxy device that works for you, wherever you are. One UI 7 makes your Galaxy phone feel like it is built just for you. Personalize everything to match your vibe and make your day flow effortlessly—get the experience you deserve without compromising on what matters most.


And for those searching for the right phone to power the hustle, the Galaxy A06 5G makes switching streamlined. With the Samsung Smart Switch, you can transfer everything—from contacts and apps to photos and settings from your old device to your new Galaxy—quickly and securely, so you can pick up right where you left off. And when you want to share moments, Quick Share delivers them to your loved ones in seconds.


Upgrade your vibe with the Galaxy A06 5G. Thinner than ever—now just 8.0mm—this sleek design is available in Awesome Light Gray and Awesome Black is all about making a statement. Be cool and ready to turn heads at an exceptional value of ₱7,990 available at any authorized Samsung retail stores, authorized Samsung online stores, Samsung.com, and Samsung Experience Stores.


Get a free Travel Adapter with your Galaxy A06 5G purchase until June 30, 2025. Plus, enjoy flexible payment options like credit card, Home Credit, Trade-in, and Trade-Up. Even better? You can get 0% interest installments with Samsung Finance+.


DTI Fair Trade Permit No. FTEB-218489 Series of 2025


To find out more about the Galaxy A06 5G, visit 

https://www.samsung.com/ph/smartphones/galaxy-a/galaxy-a06-5g-black-128gb-sm-a066bzkgphl/buy/
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Samsung has finally dropped the latest Galaxy A series mobile devices - just in time for you to have a #solitsummer! The Galaxy A56 5G, Galaxy A36 5G, and Galaxy A26 5G are now enabled with Awesome Intelligence, Samsung’s most accessible AI platform yet. With accessible Awesome Intelligence features that promise to make mobile AI for all, you can expect a partner device that is fit for your upcoming vacation goals and needs.


Be the Best in Class, Full Awesomeness with the Galaxy A56 5G


The Galaxy A56 5G is Samsung’s latest Galaxy A series device, now equipped with Awesome Intelligence. 


Along with fan-favourite Circle to Search with Google, the Galaxy A56 5G is also equipped with the Best Face feature (exclusive to this model in the Galaxy A series). By enabling Motion Photo, you can now edit group photos with everyone in their best face. Someone blinked? Use the best face to open their eyes! This is a perfect feature when you need to take photos with your friends during your vacation (in case you bring them)! The device is also equipped with Enhanced Object Eraser to remove unwanted extras and photobombers in your photos with just a single tap. 


Still in Study or Work Mode? The Galaxy A56 5G is the perfect friend for your productivity needs! With AI Select, an all-in-one AI tool, you can now scroll and search within your phone, and the device will suggest relative actions on the screen. Did you see a video you need for your presentation? Make a GIF out of it with AI Select! Your boss is calling you for a meeting? Scan it and add it to your calendar. 


Beat the Heat with Awesome Entertainment with the Galaxy A36 5G


For those who prefer to beat the heat by staying at home,  the Galaxy A36 5G is packed with Awesome performance upgrades that fit every binge-watcher and serial gamer. The Galaxy A36 5G is powered by an Octa-core processor with a 15% larger vapor chamber and 5,000 mAh battery, allowing you to stream and play seamlessly and smoothly for a long time. 


You can also enjoy a crisp, fluid picture with your favorite binge-worthy TV shows and films as the device is packed with a 120 Hz refresh rate and 1,200 nits brightness, ideal for streaming and watching videos. Immerse yourself in the media you are watching with the phone’s larger 6.7” display. 


Also equipped with Circle to Search by Google and Enhanced Object Eraser for a personalized AI experience, the Galaxy A36 5G also has My Filter, which lets your phone analyze your photos to create a customized look for your images. 


Awesome Value for the Summer with the Galaxy A26 5G


The Galaxy A26 5G packs a punch with its smart AI features designed for multipurpose use. With AI features like Create Filter, Enhanced Object Eraser, you can personalize your vacation snaps easier than ever! The Galaxy A26 5G is also embedded with Edit Suggestion and Photo Remaster, which are features that allow you to automatically edit and enhance your photos and videos with a single tap. 


The Galaxy A26 5G also has an IP67 rating for dust and water resistance, so don’t worry about bringing your phone to the beach! 


All these features are compact in an accessible Galaxy A series device, now available at P17,990–an Awesome Value for an Awesome Summer just for you!


Enjoy the summer with a new Galaxy A26 5G, A36 5G, or A56 5G! 


The Galaxy A26 5G comes in Awesome Black, Awesome Mint, and Awesome Peach Pink (online exclusive), priced at P15,990 (6GB+128GB) and P17,990 (8GB+256GB). On top of this, you may also get a free travel adapter worth P1,190 for every purchase of the Galaxy A26 5G (DTI Fair Trade Permit No. FTEB-220507 Series of 2025).


The Galaxy A36 5G is available in Awesome Lavender, Awesome Black, and Awesome White, priced at P19,990 (8GB+128GB, online exclusive) and P21,990 (8GB+256GB). The Galaxy A56 5G comes in Awesome Lightgray, Awesome Graphite, and Awesome Pink, priced at P23,990 (8GB+128GB, online exclusive) and P25,990 (8GB+256GB). In addition, you may also get an e-voucher worth up to P1,500 with every Galaxy A56 and A36 5G purchase (DTI Fair Trade Permit No. FTEB-217173 Series of 2025).


With every purchase of the Galaxy A56, A36, or A26 5G, you can also get up to 20% off on select Galaxy Buds and Watches! (DTI Fair Trade Permit No. FTEB-220216). So, enjoy the summer, and get your new device with a 0% installment plan via Samsung Finance+! 



To find out more about the Galaxy A26 5G, visit https://www.samsung.com/ph/smartphones/galaxy-a/galaxy-a26-5g-mint-256gb-sm-a266blghphl/buy/.


To find out more about Galaxy A56 5G, visit https://www.samsung.com/ph/smartphones/galaxy-a/galaxy-a56-5g-awesome-lightgray-128gb-sm-a566bzasphl/buy/. 


To find out more about the Galaxy A36 5G, visit https://www.samsung.com/ph/smartphones/galaxy-a/galaxy-a36-5g-awesome-black-128gb-sm-a366bzksphl/buy/. 
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